Google Spotlight Stories is as unique for audiences as it is for creators. It can be used for all forms of content from short films to music videos, advertisements to complex game-like interactive stories. It uses 3D and 2D animation, 360° spherical, cinema-quality video, full-sphere surround sound, and advanced sensor fusion techniques. It expands on existing 360° platforms by allowing creators to include interactive components and camera techniques. Google Spotlight Stories was conceived for mobile because of mobile’s native technical abilities and broad distribution.

We’ve created original pieces with some of the world’s best storytellers to develop the tech, optimize our Story Development Kit (SDK), and define a format to capture immersive, interactive, 360° stories, and VR content.

We look forward to opening up both to more creators and developers in the future.